Ashford University Week 6 Com

Week 6 Assignment: Communication Portfolio – Business E-Mail

Bob Frost, CEO of Anthony’s Orchard, will be making a presentation to a number of international investors and managers via web conference. He has asked the members of his executive team to draft an e-mail providing him with tools, tips, and resources to ensure an effective meeting.

To prepare for this Assignment:

Review this week’s Learning Resources, especially:

  • Quintanilla, K. M., & Wahl, S. T. (2020). Business      and professional communication: KEYS for workplace excellence (4th ed.)      Thousand Oaks, CA: SAGE Publications.
    • Chapter 8, “Technology In       The Workplace”
  • Center for Creative Leadership. (Producer).      (2017). Four behaviors to help you calm work conflicts [Audio      podcast]. Retrieved from
  • Curseu, P. L., Schalk, R., & Wessel, I. (2008). How      do virtual teams process information? A literature review and implications      for management. Journal of Managerial Psychology, 23(6),      628–652. doi:10.1108/02683940810894729
  • Dekker, D. (2007). Effective versus ineffective      communication behaviors in virtual teams. Report presented at the 40th      Annual Hawaii International Conference on System Sciences (HICSS’07),      Waikoloa, HI. doi:10.1109/HICSS.2007.195
  • Laureate Education (Producer). (2015). Sample corporate      website: Anthony’s Orchard. Retrieved from
  • Mind Tools. (2018). Working in a virtual team; Using      technology to communicate and collaborate. Retrieved from

To complete the Communication Portfolio Assignment, compose a cohesive document that CLEARLY addresses ALL the following:

  • Provide a brief description of what it means to embrace      diversity in the context of conducting business across cultures.
  • Describe cultural       dimensions related to communication practices.
  • Describe practices that       establish trust in a virtual environment.
  • How might the CEO engage       members of an individualist culture in a virtual environment?       Collectivist?
  • Provide an evaluation of various collaborative tools      the CEO can use for his meeting.
  • Discuss some of the       logistics involved in planning a virtual meeting.
  • What types of other       technology tools are available to help ensure a successful meeting?
  • How can the CEO apply effective leadership strategies      to manage the meeting?