University of Nebraska at Oma

A. SupplyChain247: “Supporting Supply Chain Resiliency by Embracing the Principles of Continuous Design,” Link: https://www.supplychain247.com/article/supporting_supply_chain_resiliency_by_embracing_continuous_design/supply_chain (Links to an external site.)

B. SupplyChain247: “Top Challenges and Solutions for Optimizing Procurement & Inbound Supply Processes,” Link: https://www.supplychain247.com/article/top_challenges_and_solutions_for_optimizing_procurement_inbound_supply/one_network_enterprises (Links to an external site.)

C. Overview of Tesla: https://www.tesla.com/about (Links to an external site.

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  1. Please see Exhibit 4.7  and discuss the benefits of on-site supplier representatives for Tesla (Link: https://www.tesla.com/about (Links to an external site.)  ).
  2. Please discuss how principles of continuous design can be used to develop supply chain resiliency for Tesla as the company brings new products to market (Article A).
  3. Describe how purchasing policies and procedures can be used to develop supply chain resiliency at Tesla in the future.
  4. Please describe how the challenges and solutions for optimizing supply chain integration in the SupplyChain247 article could be used by Tesla to gain a competitive advantage (Article B).

The first discussion:

Please see Exhibit 4.7 on page 150 in the textbook (Monczka et al., 2020) and discuss the benefits of on-site supplier representatives for Tesla (About Tesla | Tesla, 2021).

Tesla constantly thinks affordability and to make products accessible while combining renewable energy generation and storage with their electrical cars and manufacturing batteries at the volumes to meet their production goals. This provides stabilized production which increases their efficiency, and improvements are made quickly because their job performance is tracked daily. The increased insight of the supplier assures fewer schedule changes and surprises, as well as access to new designs and this integration in customer order fulfillment processes increases since the supplier would know the needs of the customer.

Please discuss how principles of continuous design can be used to develop supply chain resiliency for Tesla as the company brings new products to market (Coupa Supply Chain Design & Planning, 2021).

Tesla’s continuous design plan allows for end-to-end tradeoffs with their suppliers. As they grow their guide planning and execution becomes more dynamic working with their connections. They must adapt as they improve their technology and manufacturing policies aligned with their business model to get more out of investments allowing for a way for them to be more economically stable in their efforts to bring new products to market.

Describe how purchasing policies and procedures can be used to develop supply chain resiliency at Tesla in the future.

A procedure manual for new employees who require training provides clarification for experienced personnel and reinforces their knowledge about the different activities or assignments of each employee (Monczka et al., 2020, page 109). Tesla has several moving parts, and each procedure should be streamlined to encourage timeliness and responsiveness. Also, simplifying procedures should be a goal for Tesla to develop supply chain resiliency in the future.

Please describe how the challenges and solutions for optimizing supply chain integration in the SupplyChain247 article could be used by Tesla to gain a competitive advantage (24/7 Staff, 2020).

One of the challenges Tesla would need to overcome for optimizing supply chain integration is resolving the early detection alerts for material and logistics issues. It would be important for them to automate a workflow that identifies and resolves all the issues of the inbound supply platform (raw materials, parts, assembly, manufacturing, and delivery, etc.). One action Tesla has already done is simply tracking job performance daily which ensures production goals are being met and improvements are made quickly. Therefore, high precision matching of deliveries with requirements, and greater accountability could be the solution.

Classmates Discussions:

1)

Tesla can benefit from on-site suppliers representatives because it improves their customer needs. They can have access to new designs which meet new customers needs aka brings in new business. As you can see on page 150. Tesla is still bringing in new technology that not alot of people are used to. I have never really seen a tesla. I may have seen one for like two seconds at most. So I consider it still new and with it being new means a lot of new designs to meet customers needs they may not have realized until after the model X, Y and 3 being produced. Also transport cost as said in lecture video and in the book shows less selling expense. Therefore this could help in lowering the price to be more accessible to more people even if it lowers by a little bit. I understand it will be years until more average people have teslas.

2)

Having principles of continuous design can be used to develop supply chain resiliency for tesla, because like I said before things change. No one expected the pandemic and here we are. Floods happen, the economy changes, trends in what people like and don’t like happen. So having the ability to adapt to change, especially trends, will be very helpful for tesla. Tesla’s goal is to have clean energy use all around, that is why they made a truck and SUV so that people who don’t just want a car can get an electric vehicle. Some people live in the winter so need 4Wd or have a family and need more seats so changing fast to keep up with all types of unexpected change is very good and helpful to bring out new products.

3) Policy at tesla can also be used to develop supply chain resiliency due to keeping all procedures and tasks delegated to the right person. For starters policy are created to help solve problems as written in the text and the lecture notes. With them constantly trying to accelerate getting an affordable, clean emission car to be available to most households there are a lot of innovations. That being said, things probably change a lot. Tesla needs policy so that it is clear that everyone is on the same page when making these cars. Model x and model y or even model 3 have to have something different. How is employee A and employee B supposed to know all the differences without having set in policies to ensure the procedures are changed from model x to model y then consistent when making model y. Also to help solve problems when it comes to bringing in these new innovations. Don’t know much when it comes to making electric cars but things happen. Recalls probably need to happen here and there, if not some issue had to have occur. Most of these issues can be predicted then making a policy on how to fix will allow tesla to help out fast. For example, if a recall is happening they can get one out fast and minimize the damage.

4)

Tesla can gain a competitive advantage by optimizing the supply chain integration by reducing one of the biggest challenges faced in the supply chain : Bullwhip effect. The lag in communication between the companies needs and the suppliers need can def vary from little of a few days to months of time. Depending on your communication paths and systems that are in place. I like the orchestrate all inbound supply. I think having a system in which you can see what you have and what you need will be very handy. Being able to tell your supplier the moment you noticed you will need more before that moment happens can be tremendous. Thinking of shipping costs, having it delivered faster will cost more for tesla. Also the whole argument of ordering too much or ordering too little, knowing what you have will most definitely help. To add onto this Propagate Demand to Upstream Tiers will help predict what you need in the future. Looking at what you have used in the past will be a good starting number to what you will need in the future. Let’s say sales are increasing at the same rate in the past 4 months and it seems to stay that way. We can look at the past few months and see we sold 30, 40 , and then 50 in the past quarters so this quarter we ordered 60 units of let’s say headlights for the tesla. By using our past numbers we can predict the future so we don’t have to worry about ordering way too much or way too little when it comes to ordering as usual.

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  1. Discuss how a purchasing department can influence the financial performance of a large manufacturer or a large retailer (Please provide an example for an existing manufacturer or retailer).
  2. For a growing number of manufacturers, the purchasing department is increasingly involved in purchasing secondary services and noncritical components.  Why is the role of purchasing expanding for so many organizations today?
  3. The article in SC247 summarizes several methods for optimizing procurement and inbound supply management. Select two optimization methods discussed in the article and discuss how a manufacturer or retailer could use each method to gain a competitive advantage.
  4. Please provide an insightful question about the materials assigned this week to share with the class.

https://www.supplychain247.com/article/top_challenges_and_solutions_for_optimizing_procurement_inbound_supply/procurement

The first discussion:

The two are intertwined with each other as the purchasing department helps keep the company financially healthy by spending each penny of the company correctly. Whereas the financial performance is how well the assets generated revenue, as its goal is to keep the balance sheet in black (profitable). For example, 3M is looking for ways to make each penny count and to spend it well. They have a reputation to keep and try to maintain, but they are always needing to improve their systems. Therefore, 3Ms purchasing department would manage the procure-to-pay process efficiently and effectively. That can be done by determining staffing levels, administrative budgets, professional training, and the growth opportunities for employees, along with improving the buying channels. When it comes to needing to improve the system, the needs and wants would need to be evaluated. Therefore, the needs of the users would want to improve the system, to accumulate the correct data to have the system beneficial. With 3M, during the beginning stages of COVID, the procure to pay process had to be significantly improved in order to keep up with the ongoing increasing demand. Within the production floor, monitors were placed in departments to keep employees reminded how important their job is and how to do it correctly. Therefore, the monitor showed the highlighted key points like successful products against defective products ratio.

2. The role of purchasing is expanding for so many organizations today is always needs to negotiate with suppliers as economic and political disruptions are higher than ever. Although the outlooks for purchasing managers have not changed as it always wants to minimize the purchasing but not slow down behind other departments of the company. Therefore, it needs to be continuously needing to acknowledge and adjust to worldwide environmental and economic changes which the continuous change can be the most costly. Therefore, if the company can get secondary services to obtain the same information, that takes the stress off needing to find the right employees and still gain more of a profit as that company is now doing “all the work” and having that become their vision compared to the original company taking the risk of potentially losing money.

3. Within the SC247 article, one of the methods used is to propagate demand to upstream tiers. An example of how Coca-Cola gains the competitive advantage is, within their retail stores, they do not run into the problem of their shelves being empty. That is because the relationship between Coca-Cola and the retail store is modified so Coca-Cola knows each level of supply within each other their retailers. Otherwise, Coke knows if they run out, and their shelves go empty then they start paying to have the empty shelves sit within the retailer. Which Coke would not want more expenses on their balance sheet. Being that way, Coke is not available to their customers. Another method is 3M uses, automatically reallocate inbound materials. That was shown in the beginning stages of COVID, as 3M facilities did not run certain machines every day of the week, for 24 hours straight, but as COVID came about, they automatically adjusted to increase the machines, and automatically reallocate so their machines never shut off so it reduced the risk of shortages as it saw the demand through COVID, and 3M supplied around the clock.

4. Will there ever become a way to have a company stay ahead of the economic and environmental changes so the risks can become more secure and less risky?  

This is the second one

1. The purchasing department has a major impact on the financial performance of a large organization. The department is responsible for providing the manufacturer/retailer with an uninterrupted flow of high-quality goods and services that are required by the stakeholders. It does this by sourcing products/services at the correct price, getting them from the right source, sourcing the goods at the right specification to meet the needs of the user, getting them in an appropriate quantity, and arranging for delivery/service to the right customer at the right time. If all of these are done correctly then the financial performance of the firm will increase. Amazon sources products from all over the globe and their purchasing department has done a marvelous job in following the actions listed above to maximize financial profit.

2. I believe that cause of this expansion can be traced to an organizations goal of maximizing value and minimizing cost of goods and services. Purchasing managers have a strong grasp on the wants and needs of internal stakeholders as well as how to adequately source the best products from suppliers. These same skills allow a purchasing department to acquire secondary services and noncritical components at the optimum price, which may be overlooked by a different department within the firm. Overall companies do this to save money on these products.

3. The first method is the automatic reallocation of inbound materials. This involves a system that can track the demand automatically across several facilities, and reallocate in-transit materials to the most appropriate destination based on demand data. Using this method to optimize supply management can give firms a competitive advantage in reducing the risk of shortages as well as saving money on automatic orders. The second method is incorporating a real-time platform for transportation in which material supply is able to meet volatile demand, and transportation costs are reduced. This allows companies to maximize shipment container use and drive out expediting costs which gives reduces monetary amounts for orders and saves the firm money.

4. The article linked above describes a phenomenon called the “bullwhip effect” in which communications between purchasers and suppliers are increasingly lagged down the supply chain as it gets longer. What is the best method for combating this effect within an expanding company? 

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https://www.youtube.com/watch?v=2GdvKh3Gr3E

Introduction

This week in Chapter 2 you read about the environments of organizations and managers. This 3-minute video discusses the Enron scandal, revealed in October 2001, that eventually led to the bankruptcy of the Enron Corporation, an American energy company based in Houston, Texas, and the dissolution of Arthur Andersen, which was one of the five largest audit and accountancy partnerships in the world. In addition to being the largest bankruptcy reorganization in American history at that time, Enron was attributed as the largest auditing failure as well.

Task

  • As you watch the video, consider the following:
    • Your thoughts on Enron shutting down power plants to cash in on the resulting crisis. 
    • Why do you think the ethics of Enron got so out of hand?
  • Respond to at least 2 of your peers.

student #1Rachel leidy

. I think Enron has some pretty poor management. I think that it really says a lot about their company that they were laughing at the citizens losing power so they could “make a little money”. It is no surprise that a company lead by such greedy people eventually went completely under. I think this relates back to manager x and manager y. I think Enron has a lot of manager x’s because they appear to think their employees are incompetent and aren’t doing enough for the company. So instead of making a business change, they would just rather fix the problem themselves by forcing people out of power and capitalizing on their misfortune. They don’t seem to care about anyone other than themselves. It seems like their managers could use more oversight.

2. I think Enron got to such a point of low ethics because of the high standards they had seemingly been holding. It is embarrassing to go from a highly reliable and consistent company to nothing. They tried preserving their pride by hiding the situation in their financial statements. Additionally, I think they liked the money coming in and they didn’t want that to end. Even the traders of Enron in the clip also seemed to fuel to the flames as they were making fun of people’s misfortune and gloating about how much money they are making. Money can do nasty things to people. 

student #2

Axel Tapia-vargas

The amount of Enron scandals that have emerged are countless, from accounting fraud to gambling, these scandals put employees and their carriers as well as shareholders’ wealth on the line all just so that the company could profit. the fact that Enron was willing to place the general public well fair in jeopardy by shutting down power plants causing blackouts in numerous injuries for their own benefit is extremely unethical. This broke many pillars of business ethics such as trust, responsibility and, the relationship with consumers. They risked the lives of the public for their own gain.

I believe that the reason that Enron’s ethics were so corrupted stems from the top. With the CEO Ken Lays ethics not being lousy. In the CBS video, a former Enron employee states that “nothing happened at Enron that Ken Lay didn’t bless.” which shows that Lay had a hand in all of this from the start. Unfortunately, these lousy business practices had a trickle-down effect throughout the whole company. This created a culture of unethical business practices as long as they created revenue. The competitive atmosphere and unethical practices of employees and owners of Enron created a toxic money-hungry work environment that ended up being Enron’s demise. 

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  1. Please discuss supply chains versus value chains for a manufacturer producing automobiles.
  2. Describe the Supply Chain Umbrella for your current or future employer (See Exhibit 1.5).
  3. Describe the four pillars of purchasing and supply chain management for your current or future employer See Exhibit 1.6).
  4. Please read the Good Practice Example titled “Taking an Entrepreneurial Approach to Purchasing at Babson College” beginning on page 29 of the textbook)? Should purchasing managers become entrepreneurial in other industries? Why or why not?

these three photos will help to answer the questions. 

POST 1

My name is Michael and I’m currently a Junior with an expected graduation date of winter 2022. I currently work for the Society of St. Vincent de Paul as the coordinator for the sack lunch program in downtown Omaha that feeds the homeless. For my hobbies I like to read, spend time with my German Shepherd, and work out. I currently live in downtown Omaha and have for the past 5 years. An interesting part of living downtown would be the fact that you need to work and live with people from different walks of life, something you don’t necessarily do in other parts of Omaha.

The Supply chain for an auto manufacture would include the manufacturers of the brakes, motors, the transmission , as well as plastics, glass, and steel manufactures. Even the car dealerships and repair shops have to be figured into the supply chain. The Value chain is going to include every single person that works on every step. This will include your purchase agents and assembly line workers. This is because every person involved adds value to the product. My current’s jobs supply chain umbrella is a little less sophisticated, but a little more sporadic. Because I work for a non profit, our purchasing power is very limited. We are dependent on grants, donations, and very limited funding. For my job’s supply chain umbrella, we rely on our personal food pantry/pantry garden, the Food Bank for the Heartland (which is currently very bare), donations, largely from our volunteers, and the very generous local company Rottella’s. There are also our wholesale food suppliers for produce and other odds and ends that I work with that would be included for my job’s supply chain umbrella. I would also include the volunteers and staff members I work with as part of my job’s value chain as part of the overall supply chain umbrella.

The four pillars of Supply chain management with my current role is also a little more complicated because I once again work for a non profit. My Human Resource team would also be the few people who are in charge of organizational design because we are largely volunteer run and have a small core of paid staff who oversee both of these pillars. Our information and technology side of things is also not very sophisticated. It is all visual inventory and spoken communication. It is group effort between myself and the pantry staff, along with the SVdP store staff who help out with our logistical needs. Measurement is what falls under me. Taking note of how many lunches need to go out, what supplies are needed and/or what our current stock is, to how many lunches the volunteers need to make, ensuring the lunches are being made highest quality possible, all while making the volunteers are kept happy. Happy volunteers are critical because they are unpaid help and can leave at anytime. All measurement and performance metrics fall under me.

Finally, in response to people becoming entrepreneurial in other industries, it has a good and a bad side. In the example given on page #29 at Babson College, all the spending, with the exception of athletics, was put under one department. That on department centralized all purchases and saved money. They even profited of how the system was set up. However, everything came down to one person. While this is great in the short term, it leaves a future long term problem. When this person retires, will the program be able to continue? In today’s current climate, supply chains are collapsing all around us. Are they going to be able to continue service in the same profitability? What would the back up plan be when they can no longer get all the supplies they need? There is a certain danger to putting all your eggs in one basket.

The second one:

1. Hello, my name is Alyssa Fitch. I already have graduated with my Business Administration degree with a concentration in International and Management. I came back this fall to take a couple more courses so I could study for my APICS certification. I currently work the night shift in a Warehouse at 3M in Valley, Nebraska. But, I ideally would like to get my APIC CLTD (certified in logistics, transportation, and distribution) to become an analyst at 3M. When needing a chance to just relax and enjoy a favorite movie I always watch Zootopia from Disney.

2. Recently, while showing some visitors the city of Omaha, NE, I learned from a restaurant owner that the Reuben Sandwich was invented in Omaha, one late night at Blackstone Hotel.

3. In chapter 1 of the textbook, starting on page thirteen, you see the difference between supply chains and value chains. Which a supply chain represents, three or more companies, that link their steps for an automotive company so they can make their products/services and have them end up in the customers’ hands per customers’ requests. Whereas value chain goes into further detail on how the automotive company will choose which supplier to go through in order to get their raw materials, to adding value so it can be manufactured while following up with distributing it to the final destination to allow customers to purchase the automotive’s products/services. The value chain creates a competitive advantage for the automobile company.

4. For 3M, their supply chain umbrella would be,

A general supply chain umbrella for 3M is Purchasing —> Inbound Transportation —> Receiving & Stores —> Demand & Supply Management —> Material Control —> Quality Control —> Order Processing —> Shipping/Warehousing Distribution —> Outbound Transportation —> Customer Service. Every day at work, I am part of 3M’s supply chain umbrella. I would fulfill the shipping/warehousing distribution step as I pick up raw materials/final products so it can either be stored in a warehouse if their raw materials, or shipped out if they are final products. For example with COVID-19, there was a popular mask called N95, my manufacturing plant is one of two manufacturing plants within 3M that produce these. Therefore, the supply chain umbrella for the N95 mask is; Demand and Supply Planning —> Purchasing —> Inbound Transportation —> Material Control —> Quality Control —> Order Processing —> Shipping/Warehousing Distribution —> Outbound Transportation —> Customer Service. For the N95, 3M already knew there was a high demand as the masks were being bought faster than they could be made. Therefore, 3M rearranged their supply chain umbrella to increase production in order to get masks to the final customer faster.

5. The four pillars of purchasing and supply chain management are described through human resources, organizational design, information technology, and measurements.

Within 3M human resources would understand the role in which 3M plays within the market. Once that is identified 3M is able to use organizational design to create, build strong, and nurture relationships with suppliers. Taking those two pillars, now using the information technology 3M can now create a quantitative and qualitative advantage. Now, no company ever is satisfied with what they have created, they want to do more. Therefore with measurement, using data 3M can figure out the risks in expanding their supply chain into more products.

6. After reading “Taking an Entrepreneurial Approach to Purchasing at Babson College”, I came to the conclusion that when becoming a successful purchasing manager, it is very durable to become entrepreneurial in other industries as well. An entrepreneur would need to come up with a product/service and figure out how to get it to the customer. If already being a successful purchasing manager, then one skill set that is already learned is persistence. With persistence, it’s already learned to find ways to keep getting better, cut costs, time, lost products, etc. Then, in the beginning, steps of the supply chain could be fast-forwarded through as they would already have experience with suppliers, advantages and disadvantages of each step of the supply chain, overall the experience of what has worked already and just tweaking it to their product/service in which they created.

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The first chapter of the textbook outlines the history of industrial purchasing to demonstrate the importance of supply chain management in general and industrial purchasing in particular.

Please read Chapter 1 before posting your responses.

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  1. I have a growing number of students from outside the local area. It is interesting to learn about perspectives from other cities, states, and countries.  Please provide an interesting fact about the community where you live.
  2. Please discuss supply chains versus value chains for a manufacturer producing automobiles.
  3. Describe the Supply Chain Umbrella for your current or future employer (See Exhibit 1.5).
  4. Describe the four pillars of purchasing and supply chain management for your current or future employer See Exhibit 1.6).
  5. Please read the Good Practice Example titled “Taking an Entrepreneurial Approach to Purchasing at Babson College” beginning on page 29 of the textbook)? Should purchasing managers become entrepreneurial in other industries? Why or why not?

POST 1

Introduction

Hello all! My name is Kris Rasmussen. This is my 5th semester in the UNO MBA program, and I plan to graduate this coming Spring 2022 semester. I currently work as an Administrative Support Associate in the University of Nebraska-Lincoln Department of Agronomy and Horticulture. Upon graduating, I hope to obtain a managerial position, preferably as a marketing manager. One of my favorite things to do in my free time is to play video games.

An Interesting Tidbit about My Community

As an avid gamer, I’ve noticed that Lincoln has a very large tabletop and board gaming community. There are many groups here that meet weekly to play games such as Magic the Gathering and Dungeons & Dragons. In fact, there is an annual event here known as the Great Plains Game Festival where people compete in large game tournaments and network with like-minded individuals. I find it comforting and fascinating to know that one of my favorite pastimes has the power to bring people together.

An Explanation of Supply Chains vs. Value Chains for a Manufacturer Producing Automobiles

A supply chain is a link between several organizations that are connected via the integrated process of producing, shipping, and receiving products and/or services from the producer to the consumer. This means that supply chain management encompasses the coordination of processes and activities both inside and outside of the firm. Value chains, on the other hand, are both primary and secondary activities (i.e. human resources, technology development, etc.) that are designed to provide a firm with a competitive advantage. A supply chain is a component of a value chain, but not vice versa. A classic example of a supply chain in your industry is the purchase of parts (i.e. transmissions, engines, brakes, etc.) from producers, manufacturing at car manufacturing plants, and the shipping of automobiles to car dealerships who then make the final sale to the end consumer. Supporting activities in such a process would include marketing cars to potential customers and performing safety tests on manufactured cars for quality control purposes.

An Explanation of Supply Chain Umbrella for My Employer

The Supply Chain Umbrella is a set of interrelated tasks within a supply chain that keep it running effectively and efficiently. We may not realize it, but our department goes through these steps on a regular basis when ordering office supplies. First, we keep an inventory of what we have and need so we can plan a demand schedule (i.e. timing and quantity of supplies) accordingly. Then, when we need more supplies, we use a procurement card (P-Card) to purchase them from our preferred vendors. Once the order is processed, we work with the vendors to determine how the items will be shipped to us (i.e. using vendor’s own personal fleet or contracting a third-party delivery service such as FedEx, UPS, USPS, etc.). Before delivery, the supplies are tested to ensure they meet our quality standards. Once the supplies are shipped and finally arrive, we have certain office personnel receive, handle, and store the supplies in our print room. When necessary, we reach out to the vendor when we run into any issues throughout this process. As you can see, our operations fall within the 10 steps of the Supply Chain Umbrella:

  • Purchasing
  • Inbound Transportation
  • Quality Control
  • Receiving and Stores
  • Material Control
  • Production Planning
  • Shipping/Warehouse Distribution
  • Order Processing
  • Customer Service
  • Demand and Supply Chain Management

An Explanation of the Four Enablers of Purchasing and Supply Chain Management for My Employer

Our department’s purchasing and supply chain management practices, including the purchase of office supplies, cannot succeed without the four pillars/enablers. These are 1) capable human resources, 2) organizational design, 3) information technology, and 4) measurement. This means that our department requires competent team members who have the knowledge and skills required to successfully coordinate purchasing and supply chain management, including supplier relationship management and data/cost analysis. Moreover, our department must be structured in a way that supports successful purchasing and supply chain management, including the existence of cross-functional teams and centrally led supply teams. We must also utilize real-time technology that can handle essential supply chain functions such as demand and production planning, order/distribution/transportation scheduling, and materials replenishment. Finally, our department must have systems in place to measure how effectively we are performing purchasing and supply chain management, including analyzing data, assigning ownership and accountability, and determining how closely our process aligns with our business goals and objectives.

Why Purchasing Managers Should Become More Entrepreneurial in Other Industries

While an entrepreneurial approach may not be effective in every industry, I would argue that purchasing managers should generally become more entrepreneurial in other industries. This story had a great impact on me since I have worked in the higher education industry for several years and see first-hand on a daily basis how my institution’s traditional and bureaucratic approach to things leads to unnecessary inefficiency. This makes my job more difficult and frustrating since I must frequently answer students’ questions that more efficient systems could easily address. Moreover, as 1-2 (A New Competitive Environment) in the textbook outlines, today’s business climate is more competitive than ever with more high-quality and worldly competitors, increased customer demands, social media influence, development of artificial intelligence, and enhanced technology. To stay competitive, purchasing managers will need to rethink their traditional operations and come up with creative solutions and processes that will make their firms more valuable in the long run.

POST 2

Summer Rivera

1.

Name: Summer

Expected Graduation date: May 2023

Current Job: Office assitance ( help in the chassis department) at TSL.

Hobby: Hiking with my 10 year old dog, yes she is old but still beats everyone else.

2.

I live in Omaha, which an interesting fact about Omaha was orginally know for the railroads in the late 1800’s.

3.

Supply chain for manufactorers producing automoblies may focus more on defects. They may improve there systems with in the warehouse and maybe outside to make sure all final products leaving the warehouse have zero defects to meet. Out all of the cars that pass throught they strive for zero defects. Also planed for what works best for the facility rather it is JIT delivery or they is storage that they can use. While these system help bring value to the company they are not like the value chain. The value chain for automolie may focus on the cars looks. Adding leather seats verus cloth seats can help add the value to that car. Also different colors are more popular therefore more value. Here in Nebraska if paint the car red the value goes up due to high demands for red cars. ( can tell why nebraska number 1 car color is red?).

4.

For my current emplorer, being an intermodal transportation company we are all about material handing. We move for all sort of things including chicken for tsysons. More into the supply chain umbrella. TSL, has to purchase materials and equipment to be able to move for our customers. We make our very own chassis which I often help schedule when we should use them. Someone else, schedule to material to make them, produce them, and send them out to our yards. We also need to buy trucks and gensets to power our refer containers.Since we are a service, quality control is more based off on making sure we are on time and driving safely on the roads. Our safey team make sure our drivers drive safe and our CSR teams handle any complaints on not being on time. CSRs also help with the customer service. We do track all off our drivers and chassis to keep track where they are. It is up to the dispatchers to plan out the schedules for the drivers. now for the easy part, inboud and outbound transportation. We move raw materials and final products for differnt customers and their different needs.

5. The four pillars are evident in TSL. HR does have a hard time finding talents so they always show up to UNO career fairs and other colleges. Also offer internships to college students to learn about the company while getting an degree, aka me. They even go as far as offering postitions to highschool students apart of millard business logistics managements to reach them early on. I started at tsl in highschool through this program. For Organzational design, in TSL we are actually about four different companies that do different things. We have the trucking side, ILI whichare forwarders for overseas, brookage of Accutran and are terminals. Each companies is split on to help cover our customers need for transportation, rather they use boat, train , or truck. We also have our CSR teams they help customer navigate where containers are and when they be delivered to them. Next is our information technology. We use two system for our trucking side and overseas logistics side. These systems help keep a schedule of when and what is being used. Also on what is being charged or each trip and what is being paid to us. These systems help with the next pillar measurements. In our department we use the numbers from our systems to see how much money we are spending on chassis and each month we try to use our chassis and rent out chassis more proficently. I myself has created a company wide resource to help ensure that everyone has access to chassis rules to keep human error on a low. This also kept cost of usage low.

6.

I believe that adding an entrepreneurial atosphere is not adheretly bad idea or good idea. I do believe it is more on the side of an good idea to take this approach while can lead to very risky choices. The purchasing process at any industry can improve, like the book said mostly these processes have been the same for decades. Therefore if we want to improve our margins we can help the cost of goods by learning better ways to purchase our materials. Using more improved methods like the centralize buying efforts said in text can reduce cost, Not sure if would work with every industry out there but for sure can help out a few industy to take the entrepreneurial appoarch.

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Wall Street Journal Article: “Best of CES 2021: The (Virtual) Tech Show’s Weirdest and Most Wondrous Gadgets,”  Link:  https://www.wsj.com/articles/best-of-ces-2021-the-virtual-tech-shows-weirdest-and-most-wondrous-gadgets-11610719200 (Links to an external site.)

Questions ———————————————————————–

  1. New products and product concepts are announced each year at the Consumer Electronics Show (CES). New products often require new suppliers.  Please select one product from the Wall Street article to develop a weighted scorecard to evaluate new suppliers.  (See example in Exhibit 7.7 of the textbook).  What would be the top five categories of your scorecard, and how would they be weighted? Why?
  2. Describe how an organization could use the 7-step supplier selection process (Exhibit 7.6) to identify and manage new suppliers for the product you selected in the previous question.
  3. Deming identified 14 Principles of Total Quality Management. Which five principles of Total Quality Management would be most important for working with suppliers that provide components for the product you selected in the first question? Why?
  4. Please provide an insightful question about the new gadgets in the Wall Street Article.

The first discussion:

New products do require new suppliers specially to something I never seen before like the Cold snap rapid freeze machine.

This is how I would evaulate potenial suppliers with 5 categories.

Category Weight

Quality Systems 40

Delievery Preformances 20

Technical/process Capability 30

Cost structure 10

I would do this because I believe quality is the most important. Especially when picking between a few to mulitple suppliers. I want what can give me the best quality. This is a new product that atleast I have never heard of so I would want to make sure the have the technical capability to make it. I feel as there should be atleast a few that can make it, that why quality is weighed more. Lastly delievery is good and is very important and same with cost. I just rather have more on time delevery than cheaper cost for a suppliers that why delievery is weighed more than cost structure.

2)

For starters coldsnap benefits from using evaluation categories so that they can find what they are looking for. Picking what supplier is best for your company is hard, and can be very stressful. Having a evaulation card already determind can make the process alot smoother.

Assigning weights as well just give the extra jump to knowing what you want. Ya this one business may be cheaper and never been late on delveries but it also doesnt have the technical capabilites to make componets for the freeze machine. That why the technical capabilities will be weighted more in the score.

Now what makes someone have a better delivery score or technical score versus another supplier. Can look at the subcategories. Lead time and responsiviness for delvery and product innovation , and R&D for techinal are all evaulated. Lets say Supplier A takes responsiveness they have good R&D but they lack innovation in product and process and there lead times arent so good. While Supplier B, Lead times and innovatio are good, but not their R&D and lack responsiveness. Looks like a tough choice but with the Score card can see the supplier B has a higher score and should be picked over supplier A.

3)

I would have to say, for Coldsnap rapid freeze machine, my top five would have to be :

-Create a Vision and Demonstrate commintment.

-Understanding Inspection

-Improve constantly and Forever

-Remove barriers to pride in workmanship

– Take action

These are good for Coldsnap because they have a mission. Looking at their website they seem to want most family to be able to have fun making ice cream together like they have. Wholesome mission and if that the vision stay comminted because at 500$, many families wont be able to afford to put that in their homes.

Also inspections and defects are just apart of business. Constantly improving your systems to ensure mimial defects is good. One reason to keep improving. Always something new to add. Right now can do ice cream and martigritas. Maybe next is slushie, ice cubes, and any other frozen desert one may want to make at home. Also if keep improving more availbility to reach different markets. Right now it is expensive and is for high end clients maybe if keep improving can find a way to lower price to allow average everyday people to get one.

Next, in order to make these innovation within Cold snap have to remove barriers. Keep the management and workers happy. Give them some sense of work life balance so that ideas can flow. Keeping them happy specially the higher up positions will keep productivity and quality up.

Lastly, take action. Take any and all action that can improve something little or big. Taking action on the above things to improve all aspect of the company. With out action nothing will be done.

4) my question is, any of the products off of the wall st. Journal article will cause any change in our normal daily lives near or atleast in our lifetimes?

E.G the Rapid freeze machine may take frozen yogurt/ nice ice cream places out of business. Why buy a fancy ice cream with crazy toping when you can do it at home, or maybe the prices for ice cream places will increase.

 The second one:

1. What would be the top five categories of your scorecard, and how would they be weighted? Why?

Top five categories of my scorecard for Product (Filo Tata Pad and Tata Band)?Quality systems with a weight of 30 because this is the most important factor, supplier must be committed to providing quality materials and always have a process for verifying defects. With a product like the Fill tata pad and band, it is crucial that the quality is top notch to avoid unnecessary incidence.

Technical/Process Capability – weight of 25, supplier must have technical requirements and meet key performance parameters, they must have optimized design, analysis and documentation resulting in an exceptional product. Also, suppler should be flexible in adjusting their product to make room for innovation initiatives.

Cost structure- Weight of 20, Pricing the product is vital because item must not be too low or too high, supplier requires to understand the industry and cost relatively. Suppliers must manage and cost and expenditures consistently, timely and accurately.

Delivery Performance- Score of 15, Supplier capable of managing end to end supply chain needs like inventory and transportation is important to supplier selection, it provides a way of knowing how efficiently the end user will be satisfied. Also, supplier utilizing effective systems to meet procure to pay needs can be a requirement.

Management Capability- score of 10, it might be the least scored but without management capability a supplier will not yield efficient results, supplier should provide effective and timely communication regarding changes, respond to request in a timely and effective manner.

1. Describe how an organization could use the 7-step supplier selection process (Exhibit 7.6) to identify and manage new suppliers for the product you selected in the previous question

Identify supplier evaluation categories- this step will identify supplier evaluation criteria, organization needs to determine the cost, quality and OTD. They would like to know what their overall workforce capabilities are, what TQM system supplier has in place, how technological savvy are they.

Assign Weight to Evaluation Category – Next step is to assign weight to each category and the total must equal 100, this helps management during the supplier selection and evaluation process.

Identify and weigh subcategories-The organization will first identify performance subcategories within broader category in which the total sum of the subcategory weight must be equal to the total weight of the performance category.

Define scoring system for categories and subcategories- Organization should set up a scoring system to develop a quantitative scale for measurement. Scoring system is effective if individuals infer and score the same performance categories under assessment.

Evaluate supplier directly- To manage the new product, the organization can compare scores of different suppliers and select one based on the evaluation score. The company should have minimum acceptable performance necessities that suppliers must assure before they can become part of the supply base.

Review evaluation results- Next step is for the organization to evaluate suppliers who were interested in the product, the intention of the evaluation is to qualify potential suppliers for business requirements

Review supplier performances constantly- After selecting a supplier, the supplier must perform as per company’s requirements to fulfill their needs. The important shifts from the initial evaluation and selection of suppliers to continuous improvements by suppliers into their process and product to fulfill requirement.

1. Which five principles of Total Quality Management would be mostimportant for working with suppliers that provide components for the product you selected in the first question? Why?

Below are the five principles of Total Quality Management would be most important for working with supplier of Filo Tata Pad and Tata Band

1. Create a vision and demonstrate commitment

2. Improve constantly and forever

3. Learn the new philosophy

4. Understand inspection

5. Encourage education and self-improvement

These qualities will enhance the quality of the product, suppliers need to understand the vision of the item and be committed to making the vision come to reality. Customer satisfaction is one of the main goals of producing the item, so quality should reflect that, and to further the growth, supplier must understand defects happen so regular inspection is needed. These TQM activities will help this item be a success in the market

1. Which of the 14 Deming’s philosophy will be challenging when implementing TQM with the suppliers producing the new gadgets?

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Chapter 7 is titled “Supplier Evaluation and Selection” and includes the following topics:

  • The seven-step supplier selection process.
  • Criteria to narrow the supplier pool.
  • Learn about the resources available to identify suppliers.
  • Understand the importance of supplier financial analysis.
  • Understand how to develop a supplier evaluation scorecard.

Chapter 8 is titled “Supplier Quality Management” and includes the following topics:

  • A working definition of supplier quality management.
  • Principles of total quality management.
  • Deming’s 14 points of quality.
  • The Malcolm Baldrige national quality award.
  • The elements of a supplier quality manual.

Wall Street Journal Article: “Best of CES 2021: The (Virtual) Tech Show’s Weirdest and Most Wondrous Gadgets,”  Link:  https://www.wsj.com/articles/best-of-ces-2021-the-virtual-tech-shows-weirdest-and-most-wondrous-gadgets-11610719200 (Links to an external site.)

Questions ———————————————————————–

  1. New products and product concepts are announced each year at the Consumer Electronics Show (CES). New products often require new suppliers.  Please select one product from the Wall Street article to develop a weighted scorecard to evaluate new suppliers.  (See example in Exhibit 7.7 of the textbook).  What would be the top five categories of your scorecard, and how would they be weighted? Why?
  2. Describe how an organization could use the 7-step supplier selection process (Exhibit 7.6) to identify and manage new suppliers for the product you selected in the previous question.
  3. Deming identified 14 Principles of Total Quality Management. Which five principles of Total Quality Management would be most important for working with suppliers that provide components for the product you selected in the first question? Why?
  4. Please provide an insightful question about the new gadgets in the Wall Street Article.

REPLY TO:
student #1

Daniel Baulisch

1. New products and product concepts are announced each year at the Consumer Electronics Show (CES). New products often require new suppliers. Please select one product from the Wall Street article to develop a weighted scorecard to evaluate new suppliers. (See example in Exhibit 7.7 of the textbook). What would be the top five categories of your scorecard, and how would they be weighted? Why?

Shower Power Water-Powered Speaker by Ampere

Financial Condition-10 I would weight it debt structure 5 and turnover ratios 5. With five being the highest. I believe the debt structure will be important with the current market being so shaky. Turnover ratios will be important as well and the system will need to be reviewed often.

Delivery Performance-14 Product innovation 4 process innovation 4 and research and development 5. Innovation is important with the green technology, the process is equality important, but research and development are the highest at 5. This product needs to be researched for longevity and tested under stress for capabilities.

Management Capability- 8 Management/labor relations 4 and Management Capability 4. The company will need to weight labor relations high. Current labor shortages are real and will be tough with a new product to produce. Getting the right managers in place to deliver a new product.

Quality Systems-16 Process Control Systems 4, total quality commitment 5 and parts per million defect performance 7. Quality will be very important and right in the middle except for defect performance. The less defects the better off you’ll be. We live in a social media world and if word gets out that your product is defective or has bad reviews it could go bad quick.

Information Systems Capability-7 EDI Capability 4 CAD/CAM 3- I work in systems so I believe ensuring software is capable and weighted as important to the company you can be successful.

1. Describe how an organization could use the 7-step supplier selection process (Exhibit 7.6) to identify and manage new suppliers for the product you selected in the previous question.

Ampere could develop their survey to understand their weighted score. This will help them understand what is important as they select a supplier. They can use their next steps, evaluate supplier directly and review evaluations results and make selection decisions, to confirm and select the supplier. Last, they could ensure they review their supplier’s performance. This is a continuous audit about how they are doing.

1. Deming identified 14 Principles of Total Quality Management. Which five principles of Total Quality Management would be moreimportant for working with suppliers that provide components for the product you selected in the first question? Why?

    1. Create a vision and demonstrate commitment- Without a plan Ampere can not succeed. They need to ensure they write that plan out and demonstrate with actions their commitment for long term growth and tenure for employees.

    2. Understand Inspection- Mitigating defects is a major way to ensure quality. Getting that number down to a minimum will keep your product in high regards with customers.

    3. Stop Making Decisions Purely on the basis of Price-Low prices help gain capital and help pay operating costs. However, the lowest bidder could prove to be the least promising to deliver the product.

    4. Encourage Education and Self-Improvement-I believe companies can allow their employees to work a job and then pursue higher education or self-improvement classes. The education will come a lot more natural to them if they have something to compare it to. Their management of product will only get better as they learn how to properly conduct business.

    5. Optimize the Efforts of Teams- Ampere can ensure they bring together good teams. They will need to look at their teams and how they can group the right people together who are willing to work together. Toxic groups can cause poor business decisions and inefficiency.

2. Please provide an insightful question about the new gadgets in the Wall Street Article.

From a consumer standpoint, which product would you think about buying?

student #2

Khalid Al Grammari

The product that I would choose to represent would be the new flying taxi being developed by GM. Vehicle tech is a big sector when it comes to CES. New car features and displays are continuously being released every year. As a result, it is essential to segregate and understand the most wondrous of them all. The vehicle being developed can be flown by regular people: there are no qualifications. The speed is significantly high which increases its attraction and consequently demand. The top five categories for this particular product would be the information systems capability, the cost structure, the technical structure, the suppliers, and the delivery requirements. It is essential to note that the manufacture of this car is dependent on technology. As a result, the information systems and technical components should be the top priority. Another consideration is the suppliers; it is essential to note that it is not easy to source materials for this type of product. Therefore, the organization needs to give special consideration to the suppliers.

The seven-step supplier process can be used by organizations to identify manage their suppliers. First, the organization identifies supply evaluation strategies. Secondly, a weight is assigned to each assessment strategy developed. Thirdly, a scoring system is established for assessing supplier subcategories. All the other four steps follow the same criteria. These processes help in identifying the right suppliers for the organization. When it comes to managing them, the organization uses the evaluation strategies developed to improve its effectiveness.

Deming identified fourteen principles to be employed in total quality management. For working with suppliers, the principles identified could be employed. First, it is essential to introduce training at work for constant improvement. Secondly, eliminating barriers between departments to promote unity and cohesion would be beneficial. Thirdly, transformation and constant improvement are followed by adopting new policies. Lastly, eradicating pride when it came to workmanship and promoting productivity.

Question

Can the cove stress-reducing headband be employed in the treatment of mental health issues?

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Essay Assignment

  • Read the introduction and all 12 chapters in Mastering Money (available in Files)
  • You need to write 5 full pages.

    Answer this:

  • What is important in your life, a big house, a new car, travel? Anything goes. I want to see a full paragraph (rather than one sentence) on this.
  • Do you currently have a budget? How do you keep track of your money coming in and going out? There is no shame in saying no, I do not have a budget right now.
  • Do you live with your parents now, roommates, or on your own? If you are still under 25 or so, single, and moved out on your own, do you regret doing it or would do it again (financially)? If you no longer live at home: What were the most unexpected expenses, you had when moving out? Would you do anything differently now?
  • Are you happy with your credit score? If not, what is causing it to be lower than you would want it to be and what are you planning to do to increase it? If yes, why do you think you have such a good credit score and what will you do in the future to keep it like this?
  • Are you thinking about getting a new credit card? Which one would you like, for bonus points, cashback, something else? Use https://www.nerdwallet.com/credit-cards?trk=nw_gn_… to an external site.)Links to an external site. (Links to an external site.) (Links to an external site.)to research and find the best one.
  • If you have any debt, what is your payoff plan? Are you going to pay the min, more, in which order? Describe the plan to me.
  • What was your attitude about investments before and after you read the chapter on investments? What types of accounts do you want to open? What types of investments do you want to do? The more specific, the better.
  • Is there any type of insurance you think you need and do not have now? Any type that you have but need to change? Specifics, please. If you have car insurance, do you know how it works if you have an accident?
  • How do you do your taxes? Yourself? Accountant? Parents? What do you think about doing your own taxes?
  • Do you have (or your partner has) or do you think you will have any student loans in the future (for any degree, undergrad, or graduate)? If the answer is no, please move on to the next question. If yes, how much do you think you will have when you graduate with your undergrad? How about your grad degree if you plan on one? Use an online calculator to estimate your payment for the 10-year standard repayment plan. Are you comfortable with that number?
  • If you were to start your degree from the very beginning, what would you do differently? Majors, where you choose to go to school, anything that might impact your finances short and long term.
  • Let’s buy a house now. Please find one you would like to live in on a website like Redfin and figure out how much you need for a down payment, closing costs, and what your monthly payment will be. How much would you have to save per month and for how many years to make the house purchase a reality? Are you surprised at the number? Do you still want to buy a house?
  • Go to http://www.xyplanningnetwork.com/consumer/find-adv… figure out who you would want to hire as your adviser. Why did you decide to go with this person? Keep this person in mind for the future if you ever need help.
  • When you think about your personal happiness and how it relates to money, what is “your number”? In other words, what income do you think you need to make per year to be happy and why? Also, what form of material things would increase your happiness? A special car? House? I want you to put a number on your happiness.
  • Now that you are done with the class, what is the ONE most important thing you will remember from this class?
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    Wall Street Journal: “Amazon to Launch Its Own TVs in Push to Cement Itself in Living Rooms,” Link: https://www.wsj.com/articles/amazon-to-launch-television-lineup-in-push-to-cement-itself-in-living-rooms-11631192401?mod=djemCMOToday (Links to an external site.)

    Please review the assigned materials for answering the questions below.

    Questions ————————————————————————————-

    1. How will launching Fire TV sets likely influence the organizational purchasing and supply management (P/SM) organization for Amazon (See Exhibit 5.2)?
    2. Describe how Porter’s Five Forces (Exhibit 6.10) can be used to create a Strategy Portfolio Matrix for Category Management (Exhibit 6.12) that Amazon can use to create a competitive advantage in the market for television sets.
    3. Discuss how Amazon can manage “Supply Chain Transformation” (page 237) utilizing the stages of supply management strategy evolution (Exhibit 6.13).
    4. Please provide an insightful question about category strategy development.

    The first discussion:

    1. How will launching Fire TV sets likely influence the organizational purchasing and supply management (P/SM) organization for Amazon (See Exhibit 5.2)?

    I believe that the launch of the new Amazon Fire TVs will cause Amazon to consider organizing in a centralized way. I say this because Amazon will be looking at having a competitive advantage (Monczka et al., 2020, para. 165) with the cost-friendly TV’s as well as having their own shipping service with Amazon Prime membership, this will allow consumers to receive the TV’s without having to leave their house, and in most cases allow them to receive the TV’s the next day which will make Amazon more efficient than their competitors. Amazon will also want to use a centralized structure because with multiple facilities throughout the world Amazon will want a standardized buying process at all of these locations which is a trait of the centralized process (Monczka et al., 2020, para. 165). However, Amazon will have to take into consideration current trends in the Smart TV industry and see which trends mesh with their business strategies, their management philosophies and what the interest is from customers with this technology (Monczka et al., 2020, p. 162). When it comes to their Strategies and objectives the purchasing manager at Amazon will most likely want to have hands on with their suppliers to make sure they can keep up with the expected demand of the TVs as well as having oversight on the cost of the units as Amazon is expected to sell these TVs as a lower price than a majority of their competitors. Amazon will also want to manage their global supply base with a centralized approach, especially with the number of facilities that they have worldwide. An organizational enabler that Amazon will likely want to use would be that of regional buying groups. With this they can ensure that all of their regional facilities have a stock of the TVs and reduce the risk of a stock out. With some of these tools being used by Amazon in a centralized structure it would help ensure that Amazon has a smooth transition into the television market.

    2. Describe how Porter’s Five Forces (Exhibit 6.10) can be used to create a Strategy Portfolio Matrix for Category Management (Exhibit 6.12) that Amazon can use to create a competitive advantage in the market for television sets.

    Porter’s Five Forces can be used to create a Portfolio Matrix for Category Management in order to gain a competitive advantage in the television market by researching their competitors and all of the five forces which are threat of new entrants, buyer bargaining power, pressure from substitutes, supplier bargaining power, and Market Internal Competition (Monczka et al., 2020, p. 222). By seeing what the competition is doing with Porter’s Five Forces, Amazon can use that information to develop the Portfolio Matrix and gain the upper hand on their competitors. By identifying the critical, bottleneck, routine and leverage categories on the Strategy Portfolio Matrix they can optimize items like who their strategic suppliers (critical), preferred suppliers are(leveraged), and bottleneck category (transactional supplier) (Monczka et al., 2020, pp. 223–225). By Identifying who/what lands in these categories, using Porter’s Five Forces to see what the competition in the market is, it will allow Amazon to spend less time in the routine category and more time in the higher risk and higher value potential categories, which will allow Amazon to gain an advantage remaining efficient and ahead of their competition when it comes to their suppliers in the short term and the long term.

    3. Discuss how Amazon can manage “Supply Chain Transformation” (page 237) utilizing the stages of supply management strategy evolution (Exhibit 6.14).

    Amazon can manage the supply chain transformation by recognizing milestones early in the processes in the strategy of supply chain evolution. Doing so will allow Amazon to recognize where they currently are in the stages of evolution and how they can advance to the next stage and operate at a higher level. Using the stages supplemental management strategy evolution will help better prepare Amazon to make the jump from Basic Beginnings all the way to Fully Integrated Supply Chains at a pace that will allow Amazon to operate at a high level within their current phase and take the next step to eventually reach the fully integrated supply chain step while also maintaining the reputation as an industry standard.

    4. Please provide an insightful question about category strategy development.

    For brand new that may be difficult to gauge requirements and research for to evaluate demand and markets for this product (i.e., smartphones at their conception), do you develop strategies that are more cautious than strategies that are more optimistic when it comes to demand and capabilities of the supply chain/suppliers?

    The second one:

    1. How will launching Fire TV sets likely influence the organizational purchasing and supply management (P/SM) organization for Amazon (See Exhibit 5.2)?

    Launching the fire TV sets in the marketplace will increase customer demand. Innovation is the new way to succeed in the market and if Amazon launches their new TV set, consumers will want to try it out and it will have a huge impact on their sales. The organization’s purchasing will increase if customers are really interested in the product and are eager to buy it. The sales volume will increase at a high rate and company profitability too. This will increase workload for Amazon’s P/SM, they will need to achieve sales target by delivering the new TVs on time, their supply chain operations will increase.

    1. Describe how Porter’s Five Forces (Exhibit 6.10) can be used to create a Strategy Portfolio Matrix for Category Management (Exhibit 6.12) that Amazon can use to create a competitive advantage in the market for television sets.

    Amazon can have a competitive advantage by:

    • Influencing the buying power of suppliers – the company can offer the Television set at a lower cost as compared to others in the market, by influencing the supply chain in the source end.
    • With strong branding and competitive advantage, amazon can prevent new companies from entering the market by providing cost and price advantage to the customers can prevent the entry of new companies into the market.
    • Amazon can further increase its sales by matching the price with the price expectation of the buyers.
    • Amazon can have stock of different kinds and a variety of Television sets, in case of the consumer trying to move from LED to LCD tv, both the options are available with Amazon only. In this way, Amazon can have the category portfolio ready to meet all kinds of demand and customer requirements.
    1. Discuss how Amazon can manage “Supply Chain Transformation” (page 237) utilizing the stages of supply management strategy evolution (Exhibit 6.14).

    The process of supply chain transformation mainly involves aligning the supply chain to optimum efficiency with your overall company objectives. There are fewer material flows than changes in organizational responsibility, and as strategic strategy is needed step-by-step.

    In the beginning stage, Amazon should focus on Total quality management of the TV set, they should make sure its up to par so competitors cannot have an advantage, 2nd stage for Amazon will be finding the right sourcing where they can sell volumes and a discounted rate. In the limited integration phase, Amazon can involve their suppliers and supplier can assist in the TQM process also. Lastly, fully integrated supply chain, this phase is a difficult one for most organizations, so Amazon has to be very strategic when implementing this phase. Amazon is a widely known company so it will make sense for them to develop their global supplier capabilities to insource core activities which will be beneficial.

    4. How can the challenges of the poorly applied supply chain management strategy be solved especially in times where companies are frantically trying to have a competitive advantage in their sector? 

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